In recent years, the vape industry has outperformed some of the most well-known industries in the world, and this industry isn’t showing any signs of slowing down. Stats show that this industry will cross the $28 Billion mark by the end of 2023. This number might not be as big as compared to the top industries in the world, but these numbers are crazy when you look at the industries the vape industry is competing with. The main industry among them is the cigarette industry.
At this moment, it won’t be wrong to say that the vape industry has massively damaged the cigarette industry and is now taking over as the primary source of smoking. There are many reasons why the vape industry has made it this big, and one of them is the fun way of smoking. With cigarettes, you don’t get many flavor options, but vaping allows you to choose from literally thousands of options, and you can also choose the amount of nicotine your e-liquid should have in it.
This nicotine-controlling thing has enabled many consumers to quit smoking. As this industry continues to grow and the demand for vapes increases rapidly, vape packaging is becoming a serious thing. Product packaging is important for every brand because it protects the product, but when you are in an industry that is as saturated as the vape industry, product packaging gets more meanings than just a product protector.
Competition in the vape industry is as fierce as it gets, and packaging is one thing that sets your product and brand apart from your competitors. Product packaging these days serves many purposes, and you need to invest in high-quality packaging. We often get asked, is high-quality packaging important for vapes? The answer to this question is YES. High-quality custom vape packaging is important for any vape brand. In this blog, we will tell you about the benefits of high-quality vape packaging. If that sounds gripping, then let’s hop into it.
Importance of High-Quality Packaging for Vapes
The below points will tell you how crucial top-quality packaging is for vapes.
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Product Protection
In recent years, customers have started demanding a lot from their favorite brands, one of them being some serious changes in product packaging. We aren’t living in the 19th century when simple product packaging with nothing printed on it was enough for the brand and its customers. Now, product packaging has to be customized if you want to make a mark in the industry, make sales, and attract customers to your brand.
However, no matter how many changes come into the packaging industry and how much custom packaging takes over, the primary purpose of the packaging is to protect the product, and any packaging that doesn’t do it is failed packaging, no matter how good it looks to the eyes. Vapes are a delicate product, and they need solid packaging to ensure that the customer receives the product in one piece.
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First Impression Matters
The old saying that goes, “You don’t get second chances to make a first impression,” will never get old, and certainly not when it comes to vape packaging. In an industry that is as saturated as the vape industry, you can’t leave things up to luck and hope that the customer notices your product and buys vape or other vape products from your brand.
High-quality vape packaging isn’t an option anymore because it has transitioned into a necessity for brands. High-quality product packaging sends out a message to your customers that you care about the money they are spending on your product and that you want to give them the product in prestige condition.
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Brand Identity
The end goal for any brand in the world, whether it be the vape industry or any other industry, is to have a solid brand repo. There are so many options in the market for the customers that they get confused about which brand to buy from, and if you want that brand to be yours, then you need to invest in top-quality packaging.
An average vape packaging won’t give out the right vibes to the customers because they can feel how low the quality of the packaging is by just feeling it. High-quality vape packaging will ensure that your customers feel confident when they touch your product packaging, and this will make them think that a brand that can spend money on just the packaging will surely be offering premium quality products.
What this will do is that this experience will get imprinted in the minds of customers, and they will come running to your vape brand when they need any vape product the next time.
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Differentiation
We have repeatedly mentioned in this blog how fierce the competition is in this market, and standing out from your competitors is the only chance you have if you want to get noticed by the customers. Custom packaging gives you the freedom to do anything you want with your vape packaging, and you can customize it depending on the needs of your customers and brands. When customers see that you kept their preferences in mind while designing the packaging, they will fall in love with your brand, and then customers will help your brand get all the attention it deserves.
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Customer Experience
Many brands invest a fortune in customizing their product packaging, but a few of them miss the trick of providing a great unboxing experience to their customers. Customer experience is a thing that you need to keep in mind because customers these days don’t only pay for the product. They also pay for the unboxing experience that comes with buying a product from vape brands.
Giving them an unboxing experience that they will remember for a long time doesn’t have to involve giving them a free tester of some product. You can enhance that experience by using inserts for your vape products so that when they open the packaging, everything is organized instead of being messy because of the shipping. You can also slide in a thank you note telling them how glad your brand is to have them as your customers. This will allow them to connect with your brand more deeply.
We can’t tell you where to purchase bulk vapes, but we can tell you where you can buy bulk vape cartridge custom boxes for your brand. Get in contact with us at WeCustomBoxes because we have got your back when it comes to packaging. We not only deal in vape packaging, we also deal in high-quality CBD packaging and all the other kinds of packaging.
